The trip of yesteryear is roaring again. For the primary time in a long time, TVS Motor Firm has seen its humble moped promoting extra volumes than its trendier cousin — the bike.
Within the April-September interval, whole bike gross sales of the two-wheeler main stood at 244,487 models however the moped volumes have been greater at 251,166 models.
The quantity surge appears to have been pushed by the Covid pandemic impact as the necessity for reasonably priced private mobility, coupled with robust rural incomes, catalysed demand. Though mopeds have turn into pricier because of the transition to the brand new BS-VI emission requirements, they’re nonetheless cheaper than an entry-level bike, and command demand in rural areas.
Analysing the outdated steed’s resurgence, Shamsher Dewan, Vice-President & Sector Head-Company Rankings, ICRA, stated, “The elevated value differential between mopeds and entry-level bikes post-BS-VI implementation, greater gasoline effectivity as a consequence of new know-how, and subsidy help to purchase mopeds in States comparable to Andhra Pradesh and Telangana are the potential causes for moped’s development.”
Whereas a moped begins at ₹39,990, an entry-level bike would price a minimum of ₹10,000 extra. Considerably, TVS Motor is the one firm in India to promote mopeds. It affords a variety in its XL 100 collection, that are extra highly effective than their 70cc predecessor.
Business specialists say that the demand for mopeds is prone to proceed because it occupies a distinct segment section, particularly in rural areas and the sunshine and easy-to-manoeuvre car will document greater gross sales than in pre-Covid instances.
Nevertheless, whether or not they are going to proceed to outsell bikes provided that the financial system has opened up and shopper confidence is slowly returning is anyone’s guess.
Bike gross sales up
TVS’ bikes gross sales are already catching up. Throughout August and September, bike gross sales stood at about 1.20 lakh models and 1.40 lakh models respectively. On the identical time, moped gross sales have been within the area of 70,000 models a month the previous two months.
However the resurgence of the TVS moped might effectively see different two-wheeler producers treading the moped path and dusting out plans to launch their very own merchandise on this section.