Amazon Vogue and DBS Way of life LLP have collectively launched RIVER, an reasonably priced, multi-designer model created in partnership with Indian designers JJ Valaya, Ashish N Soni, Manish Arora and Suneet Varma, all of whom come collectively in Season 1 of RIVER to current a curated line of ready-to-wear on a regular basis necessities and event put on.
Customers can now buy restricted version kinds from their favourite designers at enticing costs beginning at ₹999 on Amazon.in.
The curated choice catering to each women and men, will enable clients to put money into items that aren’t solely reasonably priced, but additionally impeccably crafted to introduce a beautiful mixture of the most recent traits and eternal classics, , the corporate mentioned in an announcement.
The launch accommodates distinctive and regionally numerous wants and calls for of shoppers in tier 2 and tier three cities.
Designers have been looking for essentially the most trusted names to accomplice with to construct their enterprise on-line, particularly submit the COVID 19 impression on retail and initiatives like RIVER purpose to make well-known and liked designers extra reasonably priced and accessible to clients throughout the nation, serving clients who aspire for designer put on however presently face challenges of inaccessibility because of poor distribution and excessive costs, Amazon mentioned.
Every season of RIVER will convey forth a beautiful mixture of the designers’ particular person signature kinds in up to date silhouettes.
Season I of RIVER carries 270 kinds throughout western and ethnic put on with attire, tunics, sarees, jumpsuits, formal/informal jackets, night cocktail sarees and athleisure separates for each women and men.
The choice presents development ahead themes like Royal sports activities stylish by JJ Valaya, Disco gypsy by Manish Arora, Floral glam by Suneet Verma and Millennial man by Ashish N Soni and incorporates 4 reasonably priced collections from every of the designers.
Fibre2Fashion Information Desk (DS)
Amazon Vogue and DBS Way of life LLP have collectively launched RIVER, an reasonably priced, multi-designer model created in partnership with Indian designers JJ Valaya, Ashish N Soni, Manish Arora and Suneet Varma, all of whom come collectively in Season1 of RIVER to current a curated line of ready-to-wear on a regular basis necessities and event put on. Season I carries 270 kinds.
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